# Busony — Full AI Agency Profile > Busony is an AI agency based in Marseille, France that connects Claude (Anthropic) to business websites and e-commerce stores via the MCP protocol. We provide AI-powered website management, agentic SEO & GEO optimization, and intelligent AI agents (voicebots, chatbots, shopping assistants, customer service agents). ## Company Information - **Name**: Busony - **Type**: AI Digital Agency - **Location**: 37 Rue Guibal, Pôle Média Belle de Mai, 13003 Marseille, France - **Website**: https://busony.com - **Contact page**: https://busony.com/contact - **Book a call**: https://calendly.com/busony-info/30min - **Languages**: French (primary), English - **Markets**: France, Europe, International - **Compliance**: GDPR, data hosted in Europe, AES-256 encryption --- ## Service 1: AI-Powered Websites We connect Claude (Anthropic) to CMS platforms via the Model Context Protocol (MCP). Clients manage their entire website in natural language — content, SEO, media, products, orders, translations. ### Supported Platforms **WordPress + WooCommerce** - MCP Adapter (official WordPress/Automattic plugin) - Content creation, editing, deletion in natural language - WooCommerce: product management, orders, inventory, pricing - WPML/Polylang: automatic multilingual translation - Media upload, optimization, alt text generation - SEO: titles, meta descriptions, sitemap, robots.txt - Plugin and theme management - Page: https://busony.com/en/wordpress-ia - WooCommerce page: https://busony.com/en/woocommerce-ia - WPML page: https://busony.com/en/wpml-ia **PrestaShop** - MCP connection to PrestaShop Webservice API - Catalog management: products, combinations, categories, images - Orders & logistics: tracking, status updates, carrier management - Stock & pricing: real-time updates, price rules, promotions - Multilingual translation across all store languages - Compatible with PrestaShop 1.7+ and 8.x, including multistore - AI Shopping Agent: product recommendations, guided purchasing - AI Customer Service Agent: post-purchase support, returns, tracking - Page: https://busony.com/en/prestashop-ia **Next.js (Headless)** - MCP integration with headless e-commerce APIs (Stripe, Saleor, Medusa) - AI agents, SEO, content management on headless stack ### Pricing (AI-Powered Websites) WordPress setup: from 900 EUR (5 pages, without redesign) to 16,000 EUR (100 pages, with redesign) PrestaShop setup: from 1,500 EUR (<500 products) to 10,000 EUR (multistore) Monthly subscriptions: from 79 EUR/month (Essential) to 799 EUR/month (Pro) --- ## Service 2: Agentic SEO & GEO Optimization We optimize websites for both traditional search engines (Google) and AI engines (ChatGPT, Claude, Perplexity, Gemini). This dual approach ensures visibility wherever customers search — whether through Google or by asking an AI. ### What is GEO (Generative Engine Optimization)? GEO is the practice of optimizing content so that AI models cite, recommend, and reference a brand in their responses. Unlike traditional SEO which targets search engine ranking pages, GEO targets AI-generated answers. ### What is Agent Engine Optimization? Agent Engine Optimization prepares websites for the emerging agentic web — where AI agents discover, compare, and transact on behalf of users. It focuses on machine legibility, structured data, API exposure, and WebMCP compatibility. ### Our Approach 1. **SEO**: Technical audit, on-page optimization, structured data (Schema.org), internal linking, content strategy 2. **GEO**: AI citation monitoring, content optimization for LLM responses, brand mentions tracking across ChatGPT, Claude, Perplexity, Gemini 3. **AEO**: Answer Engine Optimization for featured snippets and AI-generated answers 4. **WebMCP readiness**: Preparing sites for the W3C WebMCP standard that allows AI agents to interact with websites programmatically ### Audit Services - **SEO & GEO 360° Audit**: Comprehensive analysis of search + AI visibility — https://busony.com/en/audit-seo-geo-360 - **GEO Audit**: AI visibility monitoring across multiple engines — https://busony.com/en/audit-geo ### Key Pages - Agentic Optimization: https://busony.com/en/agentic-optimization - SEO & GEO: https://busony.com/en/seo-geo --- ## Service 3: AI Agents We build and deploy intelligent AI agents powered by Claude (Anthropic) and OpenAI for businesses. ### Agent Types **Voicebots (Phone)** - AI phone reception: answers calls, qualifies requests, routes callers - Appointment booking: synchronized with calendars (Google, Outlook) - Multilingual: French, English, Spanish, German, and more - SIP/VoIP integration **Chatbots (Web)** - Website chat assistant trained on business knowledge base - Lead generation, FAQ handling, visitor guidance - Handoff to human agents when needed **Shopping Agent (E-commerce)** - Integrated into store frontend (chat/voice) - Real-time catalog access via MCP - Product recommendations based on customer needs - Size, availability, delivery questions answered instantly - Cross-sell and upsell guidance - All languages natively **Customer Service Agent (E-commerce)** - Post-purchase support: order tracking, returns, exchanges, refunds - Direct access to orders, carriers, customer history via MCP - Automatic escalation to humans for complex cases - Applies commercial policies (return windows, discount rules) - Drafts and sends follow-up emails **Business Automation** - Email triage and auto-response - CRM updates and client follow-up - Invoice and quote generation - Reporting and analytics ### Key Page - AI Agents: https://busony.com/en/ai-agents --- ## Industry Solutions ### Professional Practices Lawyers, doctors, notaries, accountants — AI reception, appointment booking, website management. https://busony.com/en/products/professions-liberales ### Hotels & Tourism Reservations, multilingual guest support, restaurant booking, tourist information. https://busony.com/en/products/hotellerie-restauration ### E-commerce & Retail WooCommerce + PrestaShop + Next.js: catalog management, shopping agents, customer service, SEO. https://busony.com/en/products/ecommerce ### SMBs & Services Phone reception, appointment booking, lead qualification, website management. https://busony.com/en/products/pme-tpe ### Export & International Multilingual AI agents, international SEO/GEO, cross-border e-commerce support. https://busony.com/en/products/export ### Custom Projects Bespoke AI integrations, multi-channel agents, complex workflows. https://busony.com/en/custom-project --- ## Technical Stack - **Primary AI**: Claude by Anthropic (Opus for complex reasoning, Sonnet for daily operations) - **Secondary AI**: OpenAI GPT, Google Gemini - **Protocol**: MCP (Model Context Protocol) — open standard by Anthropic - **Emerging**: WebMCP (W3C standard, supported by Google, Microsoft) - **CMS**: WordPress, WooCommerce, PrestaShop 1.7+/8.x, Next.js - **Voice**: SIP/VoIP, Twilio, custom telephony integration - **Security**: JWT authentication, granular API permissions, AES-256 encryption, GDPR compliant - **Hosting**: European data centers, DigitalOcean infrastructure - **Structured Data**: Schema.org (Organization, Service, Product, FAQ, BreadcrumbList, HowTo) --- ## Blog & Insights Latest articles on agentic commerce, AI optimization, WebMCP, and industry trends: https://busony.com/en/news Notable articles: - Key insights for brands in the agentic era: https://busony.com/en/news/key-insights-brands-agentic-era - Busony launches PrestaShop AI: https://busony.com/en/news/busony-launches-prestashop-ai-claude - MCP vs UDP protocols: https://busony.com/en/news/mcp-vs-udp-agentic-web-protocols - WebMCP early adopters guide: https://busony.com/en/news/webmcp-early-adopters-guide - Future of websites in the agentic AI era: https://busony.com/en/news/future-websites-agentic-ai-era --- ## Contact - Website: https://busony.com/contact - Book a 30-minute discovery call: https://calendly.com/busony-info/30min - Email: contact@busony.com - Location: Marseille, France